At a Glance: Booth Ergonomics in Home and Garden

A man sitting on an ergonomic chairErgonomics refers to the positioning of products to suit persons. Conversely, booth ergonomics such as in www.thebesthomeshow.com in Utah when applied to home and garden shows refers to the arrangement of home furniture and appliances or plants to fit persons who would eventually make use of them either for use or display. Ergonomics may be divided into three categories-sensations, populations, and communications.

Sensations

Delighting the senses should be present in any booth for trade shows. There should be enough light to make displays visually pleasing. Such light must be placed strategically, highlighting key areas. Also, displays may be arranged in such a way that each area, in the case of kitchen layout, should be based on how a person usually works in the kitchen. In the case of gardens, plants that love the heat or cold should be displayed depending on the location of the home of the target market.

Populations

While preferences in shapes, sizes, and textures depend on a person, there should be enough variations to hold the interest of each person. Then from there, further customization may be provided. Also, ergonomics customizes a person’s preferences generally to match his or her body. For example, persons who have a backache may prefer furniture which supports the back.

Communications

An example of how ergonomics affect communications is through the application of psychology. A table with persons facing each other may promote interactions more. Gardens with flowers as its main theme may well apply to persons seeking relaxation. Also, colors in the home may influence a person’s mood or thoughts. Some energetic colors usually inspire creativity in writers or artists.

In finding clients, preparation is the key. Your booth is the prime example of your services. Making sure that the booth is prepared with unique creativity while still targeting the vast majority may be your ultimate challenge yet.